Posts by jkmcakecoachon
Cake Business – How safe are your cake pictures?
What do you do if your cake pictures are at risk on an aging computer? Just this last week a friend of mine had her computer ‘blow up’. Not literally. It just died… . But she was panicking of course, because of all the treasures and work that her computer held. I was wondering therefore…
Read MoreCake Business – How do you take a cake order from a customer?
Just how do you book out time for a customer and get a cake order? Do you have a conversation and immediately look at your electronic calendar in front of the customer – to see if you have space for another cake order that particular week? Or do you take down the details and say…
Read MoreCake Pricing – a simple solution to the budget problem!
So the day arrives when someone – (a stranger) asks for a cake – and suddenly the cake decorator is launched into ‘What do I do now ?’ sort of panic! Gleefully and full of excitement combined with nerves, the cake decorator rushes off to cost out their latest creation and duly arranges to contact…
Read MoreCake Pricing – How do you communicate?
A little while ago I had a conversation with a young lady who was so nervous of her cake pricing – that she knocked down her pricing – giving a large discount at point of sales. She had not fixed the price at all nor got any form of agreement of the final price the…
Read MoreFun Friday – sharp edges on a round fondant cake? Here is how!
I was looking around for some interesting craft tips to share with you – and came across this tutorial. If you have ever wondered about how to get a totally clean edge at the top of a fondant iced cake – have a look at this one. Even turning the cake upside down to ice…
Read MoreCake Business – Do you have a record of your previous cake customers?
Happy New Year to everyone! I hope that you enjoyed the Christmas break – and are now back to thinking about your cake customers. Over the break, I was tasked with booking a restaurant table for four – locally. I had visited this establishment only once previously. Imagine my surprise when as soon I mentioned…
Read MoreCake Pricing – how to make tracking customer cake orders simple
Calling all Cake Decorators CakeCoachOnline announces the arrival of another fabulous new product to the merchandise line. The Customer Order pads are now available is a small size of 25 sets to a pad (as well as its big brother of 50 sets) They are available now to purchase as a single pad or in…
Read MoreCake Pricing – staying firm on a price
I was talking the other day to a cake decorator – who admitted that her biggest challenge was with cake pricing – the costing of a cake and all its associated extras – and then sticking to it! What exactly do I mean? This lady priced her cake (sort of – and she admitted not…
Read MoreFacebook & your cake decorating page
Cake Decorating Page? Do you have one. Here is a little note about Facebook today. This is concerning Facebook personal accounts. I have noticed whilst going through Facebook there are a number of cake decorators who use a private profile as their ‘business’ page. When I go to like their page – I note that…
Read MoreCake decorating business? Is a website important?
A recent conversation with a bride to be started me thinking. The young lady said to me, “Do you know I have searched high and low on the internet at potential cake decorators in a particular area of the country, but I have found very little to whet my appetite for a wedding cake.” I…
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