Posts by Karen MacFadyen

Customers for Cakes – How do they find you again?

Have you ever wondered about getting your customers for cakes to return once more to you? Something happened this week that got me thinking – and I just wanted to share the thought with you too. We had a visit from a locksmith because a lock needed replacing at our home. When he left –…

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Selling Cakes

My thoughts this week are around selling cakes. I was fortunate over the years that I got involved with a couple of home based selling businesss in my spare time, which taught me selling techniques. These learnings ensured that any potential customer felt at home speaking with me and I obtained ways to ensure that…

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Charging for cakes – and hate asking for money?

Do you have any idea of the biggest reason why people (and cake decorators) hate asking for money? Here goes… Historically we have learnt to  go to school, learn our best subject, go perhaps to college, get a job that we have to travel to each day and work in order to get paid at…

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Finding Customers for Cakes?

Having any trouble finding customers for cakes? Here is a little story to think about… A little while ago I visited a really good restaurant which, to be fair was off the beaten track and in a side road of a small market town in UK. How did I know that this lovely little cosy and delicious…

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