Make Some Friends!

“A friendship founded on business is better than a business founded on friendship. ” – John D. Rockefeler Large companies make constant use of the power of partnerships and co-op efforts. By partnering with another company, even one which could normally be seen as a competitor, you can provide more to your customers for less…

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Variety is the Spice of Life!

Often I hear cake decorators or cupcake makers complaining they are bored with their business,  or don’t seem to be attracting as many customers as they once did, and wondering what “quick fix” they can use to boost business. Almost every time,  I would be willing to bet that a good look at their offered…

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Disney Character Cakes and the Law

Disney Character Characters Can Be Dangerous Ground Very often a young child wants a Disney Princess cake or a Toy Story themed birthday. Heck,  even some adults find themselves wich for these fantasy events – with weddings being one of the biggest revenue streams for Disneyland! At one time or another as a professional cake…

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What the Heck is Powdered Sugar?! Common Baking Terms Translated

It is sometimes fun to speak with an associate or possible client overseas. Very often you find yourselves talking in code about the same topic! For example,  common terms in the UK sound absolutely mad to Americans,  while many of their terms leave those in the UK looking very confused. For a bit of fun,…

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How to Make Cake Pops – A Fun Way to Use Those Scraps!

Cake pops are very popular these days, and there is no wonder why. These tiny treats are small, affordable,  cute,  and delicious! They are also a fantastic way for you to use up your cake scraps – rather than throwing all of that potential profit away! how to make cake pops Make a few of these…

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Tips For Creating Unique Cake Recipes

When it comes cake decorating and cupcake making, the flavors, colors, and textures you choose to pair are even more important than the beautiful display you create. Once you choose sugarcrafting as a business,  your signature flavors and unique cake recipes are ultimately what will keep customers raving about you! But with so many options…

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How to Make Fondant in Your Kitchen

Fondant is one of the most-used ingredients in cake decorating, and it is a shame that too many people pay high prices for it. This severely cuts into your profits as a cake decorator, and is not necessary when fondant is so easy to make!

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Make Gum Paste Flowers Easily

This has to be one of most beautiful things you can do in cake decorating baking and is probably much easier than you think. Most or all of these ingredients can be found at your local market, or at a cake/baking supply store.   Gum paste flowers make a wonderful accessory to fondant cakes because…

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