Do you have any idea of the biggest reason why people (and cake decorators) hate asking for money?
Historically we have learnt to go to school, learn our best subject, go perhaps to college, get a job that we have to travel to each day and work in order to get paid at month end.
Sometimes it’s boring and hard work. THAT is the definition of HARD work and in short you’d rather be doing something else (like longing for the weekend!)
But along comes a hobby that you do from the comfort of home, and it turns out you are pretty good at and how the “How Much?” big question rears its head.
How on earth do you request money for something you adored doing? Somehow it doesn’t seem right.
Hence a tradition of undercharging and customers expecting bespoke prices for supermarket bargain basement costs. And all the while the Cake Decorators hate to ask for money – because they have enjoyed themselves during the making of the creation. So the belief that work is to be endured and not enjoyed is one big fat reason why charging for cakes becomes a problem for a lot of decorators.
There are ways to become confident whilst charging. It all starts with getting the price right in the first place.
Anyone who is unsure of their costs – will always be hesitant when quoting a price. This will lead to uncertainty from the customer and possibly a lost order for the cake decorator.
If a customer thinks your hesitancy is a sign of incompetence – then you have lost the order before you have even started.
So in short – always start with the all the costs added up – and start to build confidence that you are at least asking for what you are worth and covering your costs too.
At the very least do check out our Cake Calculator – the unique product from CakeCoachOnline, to help price your ingredients correctly.