Whether you're just starting out or already selling your cakes, you'll find practical ideas, proven systems and a wealth of resources to help you through your baking journey.
WHY JOIN?
Making Beautiful Cakes Is Only Part Of The Journey
There's also answering enquiries, working out what to charge, keeping track of orders, managing customers, finding time to fit everything in...
…and occasionally wondering...
"Has anyone else come across this before?"
That's exactly why I created The Cake Circle.
Over the years I've had the privilege of helping thousands of bakers navigate the questions that don't always have obvious answers.
Questions about pricing.
Customers.
Organisation.
Time.
Confidence.
The Cake Circle brings together years of experience in one place, giving you practical ideas, proven systems and resources that you can dip into whenever you need them.
No pressure to keep up.
No deadlines.
Simply choose the topics that are most useful to you, whenever you need them.
happy crafters & cakers
"Joining The Cake Circle membership has been the best investment I have ever made for my cake business. Karen is the best resource to help you on your cake business journey, whichever stage you are at. She is consistently helping bakers everywhere with her incredible support and passion for teaching us all to value our own worth in this industry
Rachael Lapage
What's Included With Your Membership?
Inside The Cake Circle you'll find a collection of business sessions, craft sessions, guest expert training, workshops, templates and practical resources.
There's no pressure to watch everything.
Simply choose the topics that are most useful to you, and as you complete each session you can mark it as DONE, making it easy to see your progress and pick up where you left off.
Whether you're looking for help with pricing, customer enquiries, confidence, organisation or decorating skills, you'll have a clear place to begin.
Business Sessions
Craft Sessions
Guest Expert Sessions
Karen's Lucky Dip Sessions
WORKSHEETS & TEMPLATES
Editable Social Media Templates
Start With The Success Pathway
When you first join, you don't have to wonder where to begin.
The Cake Circle Success Pathway includes six short welcome videos that introduce you to the different stages many bakers experience as they grow.
The videos are there help you understand the membership and decide which areas you'd like to explore first.
From there, you're free to browse the Guides and choose whichever sessions are most relevant to you.
There are no deadlines.
No compulsory route.
Simply use The Cake Circle in the way that works best for you.
✔ Full access to everything inside
✔ Learn at your own pace
✔ Cancel anytime
Your 30-Day Money Back Guarantee
I want you to feel delighted with your purchase. So if you work through the sessions and decide they aren't what you hoped for, simply email me within 30 days and I'll happily refund every penny. No awkward questions. No hard feelings.
I'd much rather you felt looked after than disappointed.
Give your cake business the TLC it deserves.
What's Waiting For You Inside?
Four Practical Business Workshops
Some questions come up time and time again.
Questions about pricing.
Customers.
Orders.
Time.
These four workshops explore some of the topics bakers tell me they struggle with most, sharing practical ideas and approaches that have helped many others over the years.
Wishing For Cake Orders
Discover what helps customers choose you before they even get in touch.
Learn why the sale often starts long before the first enquiry arrives.
From Ghosted To Booked
Have you ever spent time replying to an enquiry, only to hear nothing back?
This workshop explores why that happens and the small changes that can help more enquiries become confirmed orders.
Cake Costing Clarity
Pricing isn't just about covering your ingredients.
We'll explore twenty common pricing hurdles that can quietly affect both your confidence and your profits.
A Baker's Dozen
Thirteen practical questions that can help every order run more smoothly, from the first enquiry through to collection day.
Sometimes it's the small things that make the biggest difference.
Craft & Cake Business Makeover
Your membership also includes the complete Craft & Cake Business Makeover programme.
Learn From Guest Experts
Over the years I've invited a wide range of trusted specialists to share their knowledge inside The Cake Circle.
THE CAKE CIRCLE IS RIGHT FOR YOU IF:
✔ You'd like to feel more confident pricing your cakes.
✔ You'd like your orders to run more smoothly.
✔ You enjoy practical ideas that you can put into action.
✔ You'd like to become more organised behind the scenes.
✔ You enjoy learning at your own pace.
✔ You'd like somewhere to turn when a new question crops up.
✔ You'd like to learn from years of real experience working with bakers.
Whether you're taking your first paid orders or you've been selling your cakes for many years, you'll find ideas, systems and resources to help you move forward with greater confidence.
CLIVE'S EXPERIENCE
"When it comes to business, I don't find things straightforward. Karen has some great ideas and vast experience in organising businesses, sales and bookkeeping, together with the subtle approach of personal motivation. She has the unique skill of blending these qualities together to understand my business.
Karen set out plans and goals specifically for me. This changed the way I ran everything and even gave me the confidence to take on part-time staff. I would not hesitate to recommend Karen to anyone who feels they need to improve their business."
— Clive Heywood
Frequently Asked Questions
Is The Cake Circle suitable if I'm only just starting?
Absolutely.
Whether you're making cakes for family and friends, taking occasional commissions or already selling regularly, you'll find ideas, systems and resources to help you wherever you are on your baking journey.
Do I have to watch everything?
Not at all.
The Cake Circle isn't designed to be completed from beginning to end.
Review the Success Pathway, explore the Guides and simply choose the topics that are most useful to you.
What happens after I join?
Once you've joined, we'll send you an invitation to our private Cake Circle Facebook Group where everything is organised and ready for you to explore.
As access is added manually, please bear with us if you join outside normal UK working hours.
Once you're inside, you can review the Success Pathway, browse the Guides and start wherever feels right for you.
Is everything available straight away?
Yes.
As soon as you've been given access, everything currently included in The Cake Circle is available for you to explore straight away.
As new resources are added in the future, they'll automatically be included as part of your membership.
Is The Cake Circle delivered through Facebook?
Yes.
All of the workshops, sessions and resources are organised inside our private Facebook Group using clearly labelled Guides.
Can I cancel my membership?
Yes.
There are no contracts and no minimum commitment.
Stay for as long as you find the membership useful and cancel whenever you wish.
READY TO JOIN THE CAKE CIRCLE?
You are just one step away from the CAKE CIRCLE MEMBERSHIP designed specifically to help you feel more confident, organised and in control.
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