Confident Cake Pricing

Confident cake pricing Makes all the difference. Let me tell you a story – which got me thinking about confident cake pricing… As I was walking today in our local country park – a thought struck me. Always I get approached by dogs, who come bounding up to me in the hope of winning me…

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Abundant Bakers and Cakers Facebook Group

The Abundant Bakers and Cakers Facebook Group is now open CakeCoachOnline is proud to announce the exciting news. And that is that we have opened up a free Facebook group called the Abundant Bakers and Cakers Facebook Group.   We wanted to connect more with our community of bakers and cake decorators. We were finding…

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Cake Circle Membership Waitlist

Cake Circle Membership Waitlist The Cake Circle Membership Waitlist is now available. We are opening a handful of times per year. This membership is for any cake decorator or home baker who is thinking about turning their skills and passion into a business. What does the Cake Circle Membership contain?   Community We have a…

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Grandma’s baking

Grandma’s Baking Do you take your home baking skills for granted? A fair few years ago now – my dear mum passed away. This was a sudden and totally unexepected loss. The thing was it was my mum who encouraged me, believed in me, and gave me a mass of help when the chips were…

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Cake Business Enquiries

Cake Business Enquiries   For the most part, you need to be ultra organised with your cake business enquiries.   How many times have we begun a project? Have we ever written an email or promised to phone? But not carried through the task to its logical conclusion? But do enquiries arrive in multiple places…

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How to look professional as a home baker

How to look professional as a Home Baker If you were your own customer would you be impressed? So the question today is how to look professional as a Home Baker? What could you do to appear more expert?   If you are selling cakes from home consider if your customer finds you proficient?  …

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What cake customers really want

What cake customers really want   When asked what cake customers really want – the answers were unsurprising.   They love helpful, personal, professional service.  Your customers need to be able to ‘like’ the designer and find them relatable. Buyers want evidence that they have experience and know what they are doing. The people who…

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Testimonials for your Cakes

Testimonials for your cakes   A strategy that is not used as often as it could be is asking for testimonials for your cakes.   Why is this ignored? Are we too busy in our day? Are we too embarrassed to ask a delighted customer to pen a few words to that effect?   But…

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