Cake Customer Reviews

Cake Customer Reviews Do you have any evidence of happy customers to show prospective customers?  Do you have any cake customer reviews visible for all to see? When you are running any type of business – the MOST powerful way to promote your products and services to others is via a third party. For example…

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Cake Business tips and ideas

Cake Business tips and ideas It is really important when working on your own to get cake business tips and ideas.  And I keep an eye out for sayings and words of wisdom.   One of my favourite sayings is “There is no such word as can’t”. I am sure that this used to drive…

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Cake pricing and factoring in your time

Cake Pricing and Factoring in Your Time Super exciting news. This week on 1st July Cake International has asked me to feature in their Summer Carnival. I am covering the topic of cake pricing and factoring in your time ….since this is singularly the biggest challenge that I am asked about. Struggling on with pricing…

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Cake collections and appointment times

Cake collections and appointment times So your cake is complete and you proudly place it in its box and wait….and wait …and wait.   What do you do about the cake collections and appointment times? Is there a way to get customers actually pick up on time?   How do you go about ensuring a…

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Hoping for repeat cake orders?

Hoping for repeat cake orders… by partnering with a venue A Cake Decorator was wondering what to do.  This lady was hoping for repeat cake orders by partnering with a venue.   She loved making her cupcakes and had partnered with a venue in her town. This place was to be the first port of…

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Cake Customer Complaining

Cake Customer Complaining! This cake decorator had a cake customer complaining. She received a message of dissatisfaction but zero evidence to prove the damage.     This customer picked up a fairy tale castle complete with towers. Less than two hours later the cake decorator received a message from the customer. They declared that every single…

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Home baking or cake decorating?

Home baking or cake decorating? Are you home baking or cake decorating and fed up working alone, in a vacuum?  Perhaps you sometimes feel discouraged and unsupported too. I get it, it is not easy working on your own without professionals to ask. The problem is that this disconnected isolation can lead to a loss…

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Fresh flowers on cakes

Adding fresh flowers on cakes Today I spotted a spat on social media.  It involved adding fresh flowers on cakes.   A baker had made a two-tier wedding cake and included gypsophila or baby’s breath in the decoration.   There was a lot of mumbling, I bet she’s not registered or insured. She must be…

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I have a lack of cake orders

I have a lack of cake orders I have just received a communication from someone on my email list. The gist of what was said – is thank you for your offer of help. But I cannot justify the spend on classes to help me, as I have have a lack of cake orders coming…

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More Cake Business Enquiries!

More Cake Business Enquiries! A cafe asks you to supply them with simple undecorated cakes.  You are a business – and more cake business enquiries are important to you.  What should you do?   You need to know your costings to the penny. Selling to the trade normally means selling at a cheaper price. They…

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