Posts Tagged ‘cake business tips’

What about your previously delighted customers?

Are you using the MOST expensive way to get orders? Ignoring your previously delighted customers and marketing to new people all the time – is singularly THE most expensive way to increase your sales for your cake business. Do you ever consider marketing to your previously delighted customers? Could you? And if yes, how could…

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Cake customers and negative feedback! How do you react?

I heard recently a great quote I wanted to share with you regarding negative feedback from disgruntled customers. ‘It’s not about having a problem with a customer – it’s how you react to that problem.’ So what would you do? A friend of mine runs her business and recently discovered a disgruntled customer had posted…

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Cake Business – How safe are your cake pictures?

What do you do if your cake pictures are at risk on an aging computer? Just this last week a friend of mine had her computer ‘blow up’. Not literally. It just died…  . But she was panicking of course, because of all the treasures and work that her computer held. I was wondering therefore…

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Cake Pricing – staying firm on a price

I was talking the other day to a cake decorator – who admitted that her biggest challenge was with cake pricing – the costing of a cake and all its associated extras – and then sticking to it! What exactly do I mean?  This lady priced her cake (sort of – and she admitted not…

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Facebook & your cake decorating page

Cake Decorating Page?  Do you have one.  Here is a little note about Facebook today. This is concerning Facebook personal accounts. I have noticed whilst going through Facebook there are a number of cake decorators who use a private profile as their ‘business’ page. When I go to like their page – I note that…

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Cake decorating business? Is a website important?

A recent conversation with a bride to be started me thinking. The young lady said to me, “Do you know I have searched high and low on the internet at potential cake decorators in a particular area of the country, but I have found very little to whet my appetite for a wedding cake.” I…

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Cake Business Ideas – The Frozen Fish Salesman

Today I had a strange conversation with a mobile fish salesman.  He had knocked on my door in the hope of trying to interest me in his wares.  Whilst I wasn’t interested in purchasing a very large amount of frozen fish today – priced at nearly £50 (due to lack of freezer storage space) I…

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