by Cake Coach Online | Jul 13, 2025 | Business Essentials, Mindset, Pricing, Startup
One day, a friend of mine decided to open a shop. Not just any shop — it was a lovely little whole food store filled with dried fruits, herbs, and spices. I remember the smell even now. That rich, comforting scent of cinnamon, cardamom and possibility. She set it up...
by Cake Coach Online | May 23, 2025 | Business Essentials, Mindset, Pricing, Startup
(40 hours, 3 tiers, and a creased brown envelope of regret) It was the first wedding cake I ever made. A friend of mine was getting married and asked for a three-tier rich fruit cake. I was honoured—and nervous.This wasn’t just a Victoria sponge for a kids’ party.This...
by Cake Coach Online | May 16, 2025 | Business Essentials, Mindset, Pricing, Startup
When my daughter turned one, we bought her a birthday cake.It was a teddy bear.Cute, store-bought, and totally fine. But as I looked at it, something stirred in me.I thought, “I could have made that… if only I knew how.” So I signed up for evening classes in novelty...
by Cake Coach Online | May 9, 2025 | Business Essentials, Mindset, Pricing, Startup
(And a Cake Business) I was out walking this morning, minding my own business, when I remembered something odd about holly. You know how it’s all spiky and prickly? Well—here’s the thing. Holly only grows those sharp leaves near the bottom. Lower down, it’s got to...
by Cake Coach Online | Apr 25, 2025 | Business Essentials, Mindset, Pricing, Startup
We were having the perfect little party. Floating on the Norfolk Broads, drinks poured, cake sliced, celebrating my 4-year-old’s birthday on our rented boat. When it was time to move on, we pulled up the anchor… but the boat wouldn’t budge. We were completely stuck....
