by Cake Coach Online | Feb 8, 2025 | Business Essentials
Here’s a scenario that’s more common than you might think: a cake decorator recently shared that her client canceled a wedding cake after the wedding was called off—and demanded a full refund. The decorator was uncertain about what to do. This situation raises a big...
by Cake Coach Online | Feb 1, 2025 | Connecting
Let me tell you a quick story about the power of social proof—and how it can work wonders in your cake business. On a recent trip to a market town in the UK, we were looking for an Indian restaurant and found two on the same street. Here’s what we saw: one restaurant...
by Cake Coach Online | Jan 25, 2025 | Startup
When I first stepped into the world of cake decorating, I was like many of you—filled with excitement and creativity, determined to learn every craft skill I could. I took evening classes, studied with professional teachers, and even earned my City and Guilds...
by Cake Coach Online | Jan 18, 2025 | Business Essentials
Have you ever found yourself drowning in a long list of cake orders, wondering how you’ll make it all work? I recently came across a cake decorator in exactly that situation—she had a mountain of orders due, but I couldn’t help but wonder: Had she prepped anything in...
by Cake Coach Online | Jan 4, 2025 | Mindset
Let’s start 2025 with this quote I love: “Whether you think you can, or you think you can’t— you’re right.” Henry Ford said it, but it’s just as relevant in the world of baking as it is in the world of automobiles. Your thoughts shape your reality, and if your mind is...