10 pricing truths that can make or break your cake journey
RECIPE FOR THRIVING
Instant Digital Guide — $19
You can bake beautifully. You pour love into every order. But when it comes to charging?
You feel awkward asking for money.
You second-guess yourself, copying the baker down the road.
You end up giving away your evenings — and your cake money.
And here’s the harsh reality: half of start-ups disappear within two years.
Not because they can’t bake — but because they never faced the truth about pricing.
What You’ll Learn
OUR COMPREHENSIVE DIGITAL GUIDE takes you step-by-step through 10 PRICING TRUTHS THAT that cause decorators to undercharge — and shows you how to fix every one of them
How to stop guesswork from stealing your cake money
Why your time isn’t free (and how to claim it back!)
The one thing customers really pay you for (hint: it’s not flour and sugar)
Why confidence only comes after clarity
How to review your prices confidently — without scaring customers away
"“I realised I was undercharging by £25 on every cake. Now I use tools from CakeCoachOnline — it’s been a game-changer.”"
Chloe, UK Home Baker
WHY NOW?
Because your cakes – and confidence – are worth it.
Every day you carry on guessing, second-guessing, or giving your cakes away too cheaply, you’re draining your energy and enthusiasm.
Recipe for Thriving GUIDE gives you the clarity to stop those habits before it’s too late — and the encouragement to step forward with confidence.
📘 The Recipe For Thriving Guide – your next stop on the path to Cake Business Freedom.
My personal 30 day money-back guarantee
We are confident that you will love our digital products! If for any reason you’re not satisfied, you can request a full refund within 30 days of your purchase.
Please note, this money-back guarantee applies only to digital products. For physical products that require postage and packaging, we are unable to offer refunds.
100% Confidence Guarantee
You’ll either gain clarity — or it costs you nothing
If you get the guide and don’t feel clearer and more confident about your prices within 14 days, simply email us and we’ll refund you in full.
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ENJOY NEW CONFIDENCE AND MORE SALES!
"I finally feel confident asking for what my cakes are worth."
Tanya, USA Decorator
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