We’ll keep your email safe, never share it, and you can unsubscribe anytime. After your welcome emails, you’ll get my weekly mix of baking biz tips, life chats, and a little sprinkle of humour.

You don’t need to fix everything at once.
Choose the area that feels uncertain right now — pricing, organisation or growth — and start there.

Each tool is designed to bring steadiness, clarity and confidence back into your cake journey.

You love baking — but deep down, something feels unsustainable.
You worry that guessing prices or undervaluing your time could quietly stall your progress.
You want clarity about the habits and pricing decisions that determine whether you survive… or thrive.
A beautifully designed guide revealing 10 pricing truths most bakers ignore — with reflective prompts to help you act on them.

Are you tired of spending hours trying to figure out how to price your cakes and still feeling unsure if you’re charging enough?

With so many factors to consider—ingredients, sundries, labour and even profit—it’s no wonder cake decorators feel overwhelmed when it’s time to set a price.

That’s why I created the Cake Calculator, designed specifically for cake decorators like you, to help you master your pricing with ease.

Pricing your cakes shouldn’t feel like a guessing game. Weigh Up Your Cakes is a bite-sized email course packed with practical tips to help you price confidently—without second-guessing yourself.

Stay organized, avoid mistakes, and wow your customers with professional order management!
Once you’ve ordered Customer E Order Form you’ll be able to choose your region.

You’re still second-guessing your numbers.
You don’t fully trust your maths — or what others are charging.
You want a clear, consistent way to calculate ingredients and costs properly.

You don’t actually know what your time is worth.
You suspect you’re underpaying yourself without realising.
You want clarity on your hourly rate — so you can price your cakes properly.

You want to think more deeply about your pricing decisions.
You sense small leaks may be quietly affecting what you take home.
You want thoughtful guidance delivered steadily, so you can refine calmly and deliberately.

Have you ever wondered how some businesses keep cakes flying off the shelf? Here are the exact essential questions Your customers need to hear to lock In their orders.

Struggling to find new cake orders? “Bake Your Way to Fame” is your ultimate cheat sheet to getting noticed and attracting customers—without spending a fortune!

Inside, you’ll discover 35 creative ways to get your cakes in front of the right people, from simple social media tricks to smart local partnerships.

You’ve started taking paid orders — but you don’t feel fully confident yet.
You worry there are gaps in what you “should know.”
You want a structured guide that walks you from hobby baker to organised order-taker.

Enquiries are scattered across messages and apps.
You’re afraid details could slip through the cracks.
You want one organised system that captures everything clearly.

You prefer pen and paper on your desk.
You’re tired of scribbled notes and loose pages.
You want a professional pad that keeps every order neat and traceable.

You’ve designed the cake and quoted the price — but you want everything properly agreed.
You worry small details might be left unclear.
You want a professional checklist that confirms agreement and protects both you and your customer.

13 key questions that secure clarity before the cake is made.

Sometimes you feel like you’re the only one navigating tricky situations.
You’re unsure whether what you’re experiencing is “normal.”
You want insight into the most common challenges cake decorators face — and how to handle them calmly.

You’d like another income stream alongside celebration cakes.
You’re unsure how to structure, price or promote decorating parties.
You want a ready-made blueprint so you can run them confidently and profitably.

You’ll get friendly weekly emails, bite-sized “Cosy Corner” audios on Telegram, and sweet member-only discounts on CakeCoach Online tools and Clarity Classes. No Facebook group. No jargon. Just calm, practical help that fits around your life.